Goa will soon have a new homestay policy to take travellers beyond its beaches and make them experience its "actual traditions." The policy is expected to be rolled out in a month, said state Tourism Minister Rohan Khaunte.
Khaunte added that the policy is part of a broader strategy to position the coastal state as a year-round destination that extends beyond its famous beaches. The state's vision of 'Goa Tourism 2.0' strongly emphasises prioritising quality tourism over quantity. The approach centres on responsible and sustainable practices that respect the environment and align with local culture.
The homestay policy is aligned with the #GoaBeyondBeaches vision, enabling tourists to explore the inland regions. It will introduce 100 homes in rural areas, like Bicholim, in the first phase. This policy, along with the caravan policy, will be implemented in about a month. Approximately 60 per cent of Goa's land is in rural areas.
Homestays offer an opportunity to immerse in local culture, traditions, festivals, and cuisine. Airbnb has signed an MoU to provide training and capacity building for property owners, as confirmed by a high-ranking official in the Goa tourism department.
The #GoaBeyondBeaches campaign, launched in response to the evolving tourism landscape post-COVID, underscores the shift towards deeper cultural immersion as tourists' preferences change.
Over recent months, the Goa government has been actively exploring ways to diversify the tourism sector, with an increased focus on spirituality, wellness, eco-tourism, rural tourism, and other unique experiences rather than solely fixating on the sun, sand, and surf that has traditionally defined the region.
Another initiative in the pipeline is the caravan policy, aimed at providing tourists with immersive experiences. It is also slated for introduction in the coming month. Khaunte added that the goal is to unify these diverse aspects of Goa's identity.
The new caravan policy allows operators to offer recreational vans, providing travellers with flexibility and freeing them from rigid itineraries typical of hotel stays. It also involves the establishment of caravan parks with amenities such as utilities, sanitation services, and vehicle charging points. Tourism Minister Khaunte emphasised that the goal is to position Goa as a year-round destination, moving away from seasonal tourism and allowing visitors to experience personal rejuvenation.
Goa is also known as 'Parshuram Bhoomi', and the tourism department aims to create a civil infrastructure inspired by Parshuram (an incarnation of Lord Vishnu), offering facilities resembling a bow from the outside and leading to the seaside.
(With inputs from PTI)