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ITC Hotels Launch Welcomhotel in Shimla

Brand Welcomhotel forays into Himachal Pradesh with their first property in the state

OT Staff

One of India&rsquos most popular hospitality brands, &lsquoWelcomhotel&rsquo is spreading its footprint far and wide. Building a remarkable growth trajectory, Brand Welcomhotel is taking a giant leap, soon touching 26 hotels. A huge addition of nine new Welcomhotel properties in the next 12 months almost one new hotel every month makes this brand one of the fastest growing brands in the country with an extensive location spread in every region in India.

Welcomhotel has launched its first property in Himachal Pradesh, Welcomhotel Shimla. Tucked away in an unexplored village with experiential stays, lush green expanse and breathtaking views of the hills, Welcomhotel Shimla is the ideal getaway destination for those wanting to reconnect with Nature. As one leaves behind the bustling streets of Shimla city center and drives uphill, the tranquil town of Mashobra is only half an hour away and is a beautiful haven for hodophiles.

Blessed with pristine beauty, natural streams, bountiful orchards and lush green coniferous forests, Mashobra is a quaint, serene destination that attracts nature lovers, thrill seekers and history buffs. With a 25-hour check-in / check-out, all Welcomhotels give you that additional hour to explore more or simply bask in the warmth of your hotel.

Welcomhotel Shimla offers a great view of the green splendor with all 47 rooms and suites overlooking the picturesque Mashobra valley. The views are panoramic and unparalleled. The building is laid out to receive maximum natural light and all guest room windows are designed at very specific angles to receive incessant sunlight from dusk to dawn.

The design philosophy of the hotel is modern with minute elements of the old world charm and has all the makings of a &ldquoGreen&rdquo hotel with commitment to sustainability - Ecological, Social and Economic. ITC Hotels&rsquo specialized design team was mindful that the authenticity of the land was maintained. Aligning with ITC Hotels&rsquo Responsible Luxury philosophy of conservation of resources, all grey water is treated in-house and used for horticulture. Non-carcinogenic wooden materials are used around the property and intelligent controls have been built in the elevators to maximize movement efficiency.

Speaking on the launch, Mr. Nakul Anand, Executive Director &ndash ITC Ltd. said, &ldquoWith domestic travel and wellness experiences regaining popularity, we believe it is the perfect time to launch our latest Welcomhotel outpost in &ldquoDevbhoomi&rdquo Himachal Pradesh. With stunning 360° mountain views and striking architectural and interior design, we aim to attract discerning leisure and business travelers with our heightened safety measures in place and the quintessential Welcomhotel hospitality at the forefront.&rdquo

Both ITC Hotels and Brand Welcomhotel is synonymous with a strong culinary philosophy, legendary Master Chefs, palate pleasing food and exotic beverages. Welcomhotel Shimla offers two superlative food and beverage outlets.

WelcomCafe Cedar, the all-day dining restaurant offers fresh seasonal specialties from the region along with a holistic menu with signature Indian and international dishes. Guests will be in for a culinary treat with WelcomSthalika, an assortment of popular regional dishes that come laid out on a single platter hence strengthening the virtue of Vocal for Local that the brand truly believes in. The ingredients are seasonal and locally sourced, supporting the farming community of the neighbourhood. The Swizzle bar overlooking the coniferous flora serves signature cocktails and has the most premium wine lists on offer.

With 3186 sq.ft spacious, seamless, indoor banquet spaces and a huge 3477 sq.ft outdoor venue called the &ldquoSunset Garden&rdquo, surrounded by the majestic Himalayan range, the hotel can host both social and corporate events with &eacutelan. The in-house event managers will ensure that all events are personalized, customized and follow the current safety and hygiene protocols. With wellness being an intricate part of the brand&rsquos ethos, the soon to open &lsquoK by Kaya Kalp&rsquo the spa will offer signature therapies, holistic rituals and personalized wellness experiences like Yoga and Zumba.

Perfect for a leisurely family getaway in the lap of snowcapped mountains, the hotel has indoor and outdoor activities like chess, kids&rsquo play corner and guided local tours. The outdoor golf putting area&nbspis soon to open.

Welcomhotel Shimla offers enriching experiences for its guests. Adding to great experiences is bird watching with the assistance of naturalist or a heritage walk along with a local historian. Enjoy cyclingwithin the Shimla Wildlife Sanctuary or picnics and camping in the greens. For the young adults "Ollies Club" offers a range of activities like archery, skittle, croquet, badminton, table tennis, pool, board games, darts and more Located strategically in close proximity to the golf course and mall road, there are a plethora of sightseeing options to choose from.

Enjoy tranquil natural walks to Craignano Natural Trail, Mashobra to Kalyani Helipad, and Mashobra Valley Trail & Shalli hike under professional guidance. For the adventure aficionados who travel to Narkanda, Hatu and Lahaul-Spiti, Welcomhotel Shimla makes for an ideal stop on the way.

With domestic travel enjoying a steady growth and rediscovered love for local attractions, guests will get to experience the rural charms of a Himachali village surrounded by thick canopies of fragrant Cedar trees. It&rsquos the perfect break from the mundane city life, in the untouched wilderness, amidst nature. It&rsquos truly your home in the hills.

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